OUR STORY
Starting as a stand at Sydney Markets, BERINT has always believed that style is the way you show who you are without saying a word.
Officially launching the brand in 1979, BERINT founder George Lazaridis opened our first women’s apparel store under Sydney’s Iconic Centrepoint Tower. With this, George wanted to create a space for women to experience the joy, excitement, glamour, and empowerment that comes from fashion. From here, BERINT began to evolve, and our family of like-minded people grew.
Over the last forty-five years, BERINT has remained a family-owned business in Australia, with over 50 stores nationally and a dedicated online presence. BERINT promises to help shape the big and small moments in their customers’ lives through timeless design and beautiful details.
BERINT empowers through bold, feminine designs that promise to leave a lasting impression. We believe every woman deserves a wardrobe filled with high-quality pieces -confidence through style and at an affordable price.
The BERINT customer believes there is beauty to be found in every moment. They are energised by the world around them - from their social life to their personal style, they are fun and curious. They want every moment to feel special and we want to play a part in that.